SHAPIRO'S BAKERY - LEMON MERINGUE PIE

Friday, May 10, 2013 by Sally Shapiro

We love our customers because they always tell us how they feel!  Charles H. emailed me the other day and asked, "In my latest visit, I was told that you stopped making lemon meringue pie. Is this the end for that wonderful treat?"  (Used with permission)

My answer back to him made me realize that few people know the length of some of our business contacts.  We frequently hear about our customers that have been dining at our restaurant for 40, 50, even 70 years!  (We LOVE that!) But I bet our customers don't know that our relationships extend with the same kind of loyalty to our vendors.  

Well, here is my answer to Charles about the Lemon meringue pie and you'll see what I mean. 

"Dear Charles,  We have been buying ingredients for our Lemon Meringue pie from the same company for 80 years. They, like us, are a small, family owned business that make great products.  They were purchased by Unilever, a very large conglomerate that had a subsidy that made a cheaper, lower quality product.  Guess which one they decided to close and stop making?  

We weren't happy with the cheaper version which is why we didn't use it to begin with.  We know that our customers expect quality and we would certainly hear about it if we tried to change.  
 
I appreciate your inquiry and patronage to Shapiro's Delicatessen.  Thank you for taking the time to let me know your thoughts.  Please tell me if I am incorrect on our perception."   
 
Charles told me that he would rather go without lemon meringue pie than have a sub-standard one.  That is one of the reasons they always eat at our restaurant and also brag to their friends about how good the food is, he says.  Our bakery in downtown Indianapolis tries to be consistent with our food as well as our food quality.  Sometimes, living up to a 40 year old memory of greatness is hard but we keep trying to get it right!  Thanks to everyone that keeps coming back throughout the years to eat at Shapiro's Delicatessen.  
 
   RIP Lemon Meringue Pie

Hot Holiday Turkey Meal

Sunday, November 11, 2012 by Sally Shapiro

You prepare your table and let Shapiro's prepare the meal!

Your holiday meal planning could not be easier!  No dirty pans to clean ~ your meal is HOT and ready to serve!  Our holiday speical includes one whole turkey with house made gravy, three pounds of our family stuffing, three pounds each of three additional sides, and your choice of our famous rye bread or buns.  Some of our vegetable choices are green beens, corn, mashed potatoes, or sweet potates but you can check out our entire list of sides at www.Shapiros.com.    

Call Zach to order for your business or corporate downtown Indianapolis catering event and ask him about free delivery.  317.690.3036 

Dessert is a specialty at Shapiro's!  Pies, cakes, cheesecakes, brownies and bars, cupcakes and many others are all made in our bakery in Indianapolis.  Pastry trays make a beautiful ending to a delightful day!   A wide variety of choices all in small bite sizes.  

All this for $75!  48 hours notice required.  Happy Holidays from Shapiro's Delicatessen.

Carmel 317.573.3354        

Downtown Indianapolis 317.631.4041  

 

COMPLETE TURKEY DINNER MADE EASY!

Thursday, November 8, 2012 by Sally Shapiro

 

You prepare your table & Shapiro's will prepare the meal!   
 
Why spend days cooking for Thanksgiving when Shapiro's Delicatessen can cater a complete turkey dinner for you.  Whether it is a corporate catering event or your family is in Indianapolis for the weekend, call us 48 hours in advance and life becomes very easy for you.  
 
Order a whole turkey dinner from Shapiro's and we'll create a delicious buffet no one will suspect didn't come from your kitchen.  
The price is the same as last year - $75.00
 
Our complete Turkey dinner will serve 6-8 people and includes: 
  • One whole turkey ready for dad to carve
  • House-made gravy  
  • Three pounds of our delicious stuffing  
  • Three pounds each of three additional sides (choose from mashed potatoes, vegetables, & more)  
  • Choice of our famous rye bread or buns
Beverages and other items are available for additional costs.  Don't forget about our house made pies, cheesecakes and desserts!  Shapiro's is known for our desserts too!
 
See our menu at www.shapiros.com or call either of our restaurants to place an order.  
We require 48 HOURS NOTICE for our holiday turkey dinner.
 
Carmel ~ call Kyle at 317.573.3354
Indy ~ call Jennifer at 317.631.4041 

CATERING TO YOUR SWEET TOOTH

Thursday, April 19, 2012 by Sally Shapiro

If you are looking for a little something to satisfy your sweet tooth, look no further!  

Indianapolis and Carmel Shapiro's have always been known as your lunch spot but desserts (pies, cakes, cupcakes, cookies) come first.  Literally!  Anyone that's been to Shapiro's deli line knows that we think dessert is just as important as your entree.  A Dessert Tray from Shapiro's is as equally impressive as our Meat and Cheese Trays.  

Now ~ fresh from Michigan ~ Shapiro's Carmel has a fresh delivery of FUDGE for sampling!  Sally S flew her plane to Northern Michigan (tourists are nick-named "fudgies") to pick up a fresh batch of new fudge flavors as well as your old stand-by favorites.  

Stop by the fudge table in Carmel after lunch or dinner and vote for your favorite flavor: 

Chocolate, Chocolate Walnut, Chocolate Caramel, Chocolate Vanilla Caramel, Belgian Dark Chocolate Caramel Sea Salt, Reese Cup, Snickers, Turtle Pecan, Vanilla Caramel Sea Salt, Cookies N Cream, Peanut Butter, or Orange Creamsicle Fudge.

 

LOOKING FOR DESSERTS IN INDIANAPOLIS?

Tuesday, November 22, 2011 by Tracy Fiddler
CHEESECAKEI know it is supposed to be about the pumpkin pie but LOOK AT THESE STRAWBERRY CHEESECAKES!  Shapiro's Bakery is in high gear getting ready for the holiday.  Please call us to order your sweets!  We will be CLOSED on Thanksgiving day so stop by Wednesday to pick up your treats or come see us later in the week.  Happy Thanksgiving! 

FALL INTO AUTUMN

Sunday, October 2, 2011 by Tracy Fiddler
Shapiro's is gearing up for some Fall delights.  The pumpkin spice is plentiful and we already have yummy pumpkin pie and pumpkin cake!  Mrs. Shapiro personally went to Michigan to pick up the pumpkin fudge last week.  Make sure you check our bakery case when you come in to see what is new.  Tis the season for warm comforting food.  Shapiro's Deli in Indianapolis and Shapiro's Deli in Carmel are cooking meatloaf, baked chicken, stuffed cabbage, sweet potatoes, german potato salad, potato latkes, swiss steak, fried chicken, macaroni and cheese, and many other comforting foods each and every day!  Bring the family and make some memories!

Holiday Desserts

Monday, December 13, 2010 by Brandy Ison
Looking for holiday desserts in Indianapolis?  Shapiro's has plenty to choose from.  We have cakes, pies, cookies, and more.  Check out our new holiday cookies...

Holiday Cookies

DECEMBER TO REMEMBER

Sunday, November 28, 2010 by Tracy Fiddler
Oh yes, it's time to start the holiday planning.  Chanukah is merely days away and Christmas is soon to follow.  There are many opportunities for celebrating coming your way!  Shapiro's Delicatessen is here to serve you through these busy times.  Come  to our Indianapolis Deli or the Carmel, Indiana deli to experience the premier kosher style restaurant in Indianapolis.  If your schedule is jam packed - let us come to you!  Our catering department is ready to take your order.  Whether it is a business or personal event, we offer beautiful party trays, old fashioned comfort food, and delicious cakes, pies and other pastries.  Call 317-631-4041 for the downtown deli or 317-573-3354 for the Carmel deli.  You relax and let us do the work!

THANKS FOR YOUR VOTES!

Friday, November 19, 2010 by Tracy Fiddler
Thanks to everyone who voted for us in THEINDYCHANNEL.COM A-LIST awards.  We came in #2 in the Best Sandwich Shop category, which means we need a few more votes next year!  We know we are #1 in quality, #1 in value, #1 in selection, and #1 in having the greatest customers in Indianapolis and Carmel, not to mention all of central Indiana and surrounding states.  The loyalty of our patrons is unparalleled.  We have literally served generations of families and watched infants grow into parents themselves.  That loyalty is especially seen at this time of year, when those families get together to celebrate the holidays with us.  

We will be preparing many party trays, catering events, and baking cakes and pies for everyone.  Shapiro's Delicatessen would love to be a part of your holiday traditions.  Give us a call and order some great kosher style food for your family or business gatherings.  Let us do the work!  You relax and make some memories.  

NOW TAKING TURKEY ORDERS

Saturday, October 30, 2010 by Tracy Fiddler
We are now taking orders for COMPLETE TURKEY DINNERS @ $69.99.  Dinners can be ordered for pick up beginning November 15, 2010 and through the rest of the year!  Once again, dinners include a whole turkey for 6 to 8 people, gravy, dressing, and 3 additional sides, along with rye bread or egg buns.  

Although we are closed Thanksgiving Day, you may pick up your dinner the day before with complete re-heating instructions.  If you are having a family event on the weekend we can have everything hot and ready to eat.  

Call us at 317-641-4041 to order your dinner from Shapiro's Deli Downtown or 317-573-3354 to order your dinner from Shapiro's Deli in Carmel, Indiana.  Relax this holiday season and let us do the hard part.  Don't forget to order your cakes and pies too!   Shapiro's Deli has a superb Bakery in Indianapolis, and we are well known for our fresh baked pastries, pies, cookies, cakes and other bakery delights.  

WE DELIVER!

Saturday, October 2, 2010 by Tracy Fiddler
Looking for Delivery Restaurants in Indianapolis?  Our Indianapolis Deli and Carmel, Indiana Deli will be happy to delivery breakfast, lunch or dinner to your door.  We offer kosher style catering wherever you need it....at your location or in one of our meeting rooms.  Enjoy kosher style food like pastrami, corned beef, stuffed cabbage, chopped liver, bagels and lox, in addition to our amazing pastries and desserts. 

We can do a dessert tray for your event too.  Have you seen our cakes & pies?  Brownies, gourmet cookies, bagel chips, and cheesecakes galore?  There are not too many full service bakeries around anymore - but Shapiro's Deli offers a full service Bakery in Indianapolis and Carmel for your special events or everyday cravings! 

Give us a call at 631-4041 downtown or 573-3354 in Carmel.  We would love to make your event a memorable one. 

STOP AT SHAPIRO'S FOR YOUR RACE DAY BOXED LUNCH

Thursday, May 27, 2010 by Tracy Fiddler
If you are searching Indianapolis for boxed lunches, look no further.  Shapiro's Deli has a great boxed lunch deal, which includes one of our famous deli sandwiches, pickle spear, bag of chips, apple, gourmet cookie and a drink for $12.95.  You may also get a half sandwich boxed lunch for $9.95.  We expect to see a lot of racing fans this week in our Indianapolis Deli and our Carmel Deli, looking for the best corned beef and pastrami around town.  We plan to deliver!  

If you are planning to spend some relaxing time at home over the weekend, we would be happy to do the work for you when it comes to meal time.  Our meat and cheese party tray is a great way to feed a crowd.  It comes with 4 meats, 2 cheeses, rye bread, buns, potato salad, cole slaw or baked beans, celery, carrots, pickles, pepperoncinis, olives, and cherry tomates, along with all the necessary paper goods.  Add one of our fresh baked cakes or pies to top off the meal.  Ann's Strawberry Cheesecake has always been a crowd favorite.  Have a safe & happy Memorial Day!



HAPPY THANKSGIVING

Monday, November 23, 2009 by Tracy Fiddler

Shapiro's Deli will be closed on Thanksgiving Day.  You can still enjoy your favorites from Shapiro's in Indianapolis or Carmel, Indiana if you pick up your goodies on Wednesday.  The cooks and bakers are already busy (just like the elves in Santa's workshop) preparing your annual favorites.  In addition to our Complete Turkey Dinner, we are wildly popular at Thanksgiving time for our baked goods.  We have a huge variety of pies, including traditional pumpkin pie.  Go to the Pastries & Desserts section of our website, www.shapiros.com to check out a full listing of pies and cakes.  Pre-ordering is recommended.  We can do a lot with 24 hours notice!  We are thankful as a company for our loyal customers who make us a part of their annual Thanksgiving tradition.  Enjoy the day!  We will be open again at 6:30 a.m. on Friday morning cooking up our kosher style food for your shopping weekend. 

"FOODIES" IN INDIANAPOLIS AND CARMEL

Sunday, November 15, 2009 by Tracy Fiddler
About a month ago several of us at Shapiro's had the pleasure to meet Ted Allen, noted author and television personality.  He now is host of two prime-time series on Food Network: Chopped, a culinary competition in which four chefs per episode attempt to cook their way through three courses to win a $10,000 prize, and Food Detectives, which uses scientific experiments to test myths about food. He is a frequent guest on television cooking shows and the author of magazine articles and books.  All I can say is that he was so gracious to myself (on the right), Brandy Ison (far left) and Ronda Gude(second on left).  Ted grew up in Carmel, Indiana and attended Purdue University.  In town to do a photo shoot for Hamilton County, he definitely showed us some Hoosier hospitality!  We were fortunate to have our keylime pies in the photo with him. 


Another "foodie" I was fortunate to meet was Marc Summers, who was also raised in Indiana.  Marc is an American television personality, comedian, game show host, producer, and a two-time talk show host. He is best known for hosting the Nickelodeon game show Double Dare and currently hosts Unwrapped on The Food Network.  He was in our downtown Indianapolis deli last week and was nice enough to let us get a photo.  Marc enjoys our peppered beef!  You never know who you might run into at Shapiro's Deli!  Thank you Marc Summers for your Hoosier hospitality! 

CATERING IS GETTING BUSY!

Wednesday, October 14, 2009 by Tracy Fiddler

We want to thank everyone for giving us an opportunity to serve your catering needs in Indianapolis and Carmel.  Our Marketing Manager, Jay Slavin, has been out to see many of you in your offices the last few weeks.  Thanks for your hospitality!  We are very excited to show you what we can do.  We are working diligently to serve our clients as they have breakfast meetings, work through lunch, and even stay into the evening hours and enjoy a Shapiro's dinner.  As the weather gets colder (prematurely I might add), more of you are trying our delicious soups and comforting dinners, such as meatloaf and baked chicken.  We are also quite busy with boxed lunches!  Thank you!  The boxed lunches can be a full or half size of our famous deli sandwiches, bag of chips, gourmet cookie, apple, pickle spear, and a soft drink or bottled water.  Yes we will deliver.  What time do you want it there?  The busy holiday season is approaching.  Please keep us in mind for your office get togethers.  Having a party tray from Shapiro's Deli along with some of our fresh baked cakes and pies will truly be a special treat.  We look forward to hearing from you soon.

WIN A FREE LUNCH

Sunday, August 23, 2009 by Tracy Fiddler

Next week we'll be putting out the fishbowls at the Carmel Indiana Deli and the Indianapolis Deli.  Drop in your business card and we will be awarding a free lunch to a lucky recipient weekly.  We will add you to the e-mail club too, so you can receive our News From the Line newsletters.  Plus you'll be eligible to get a free piece of cake or pie for your birthday! 

You could also be eligible for a free Shapiro's lunch if you call and make an appointment with our Catering Manager, Zach Leverenz, to discuss your upcoming catering needs.  Downtown phone is (317) 631-4041 and the Carmel phone is (317) 573-3354.  We are expanding our catering services in Indianapolis and Carmel to meet your needs.  You will be pleased to offer the best kosher style food to your office mates or personal guests.  This is not just any deli - this is Shapiro's Deli - named one of the TOP TEN DELIS IN AMERICA BY USA TODAY!  Give us a call!