A FUN WEEKEND AT SHAPIRO'S

Monday, April 5, 2010 by Tracy Fiddler
Sitting on break the other day I said to my table mates, "Hey, that looks like the Dalai Lama."  They scoffed and said "No way - he would have lots of security."  I replied, "But he has divine protection, I'm sure.  Why would he need more security than that?"  That was the end of that.   Well evidently he WAS here at Shapiro's!  Wish I had paid more attention.  These little moments are the interesting part of our days on the job.

We have had a fun, but very long, weekend and tonight is the night!  It's not too late to come in and get yourself set up with food from the best kosher style restaurant in Indianapolis. The Carmel, Indiana deli will also be open until 9:00 tonight.  Come on in and get stocked up on some deli favorites to munch on while you watch the NCAA Final Four game tonight.  

GO BUTLER BULLDOGS!  

Easter Basket Fillers

Tuesday, March 30, 2010 by Brandy Ison
Easter is this Sunday, April 4th.  The kids will be expecting delicious treats.  What better way to make both of you happy then dining at our Indianapolis local restaurant and grab some Easter candy for their baskets?  We have Easter Bunny Corn or Spring Blossom Bottles.  We also have many other flavors and packages of Jelly Belly.  See our display in the deli area of our Downtown Indianapolis location. 

NCAA FINAL FOUR IN INDIANAPOLIS

Friday, March 26, 2010 by Tracy Fiddler
Okay, we finally got a game plan.  Shapiro's Deli Downtown will be open every day, of course, but on Thursday, Friday, and Saturday we will stay open until 9 p.m.  That is April 1st, 2nd and 3rd.  On Easter Sunday we will be open from 8 a.m. to 7 p.m.  We will offer event parking on Saturday the 3rd and Monday, April 6th.  Parking will be $30 and we will offer you a $10 coupon off a food purchase at the downtown location only.  This coupon is good for 3 days from date of purchase.  

Don't forget we open at 6:30 a.m. for breakfast (except Easter).  It promises to be one heck of a week in Indianapolis.  We promise to do our best to serve the masses the best corned beef, pastrami, and other kosher style food favorites.  

By the way, we still have lots of Passover grocery items available - now at 50% off.  John the Baker has made some flourless honey cakes and sponge cakes too.   

If you happen to have a hotel room on the north side, don't forget to visit our Carmel, Indiana location during your down time.  Rangeline Road and 123rd Street in Carmel.  This location is open until 9 p.m. Monday through Saturday and has a full-service breakfast on Saturday and Sunday until 11 a.m.  

We of course are rooting for our Indiana teams, Butler and Purdue.  We have some big Kentucky fans here too.  Purdue is playing as I write this, so time will tell!  

We look forward to serving you in Indianapolis during Final Four!

JOIN OUR E-MAIL CLUB

Thursday, March 18, 2010 by Tracy Fiddler
Sign up for our News from the Line e-mail newsletter monthly.  You will receive information on specials, discounts, and any other news we can think of!  You will get a special offer just for signing up and then another offer for your birthday.  You can't lose!  

Have you thought about us for breakfast?  Our Carmel, Indiana deli has a beautiful sit-down full service breakfast on Saturday and Sunday from 6:30 a.m. to 11:00 a.m.  They also have an express breakfast menu Monday to Friday.  Ask for Ronda or John at the deli counter.

The downtown Indianapolis deli serves a full breakfast every day.  Just tell the cashier what you are hungry for and we will cook to order.  We will bring everything to your table a few minutes later.  Matzo & eggs, corned beef hash, salami omelet, Challah bread french toast, and the best bagels in Indianapolis!!  Norma, Chris & Tammy will have the toaster warmed up for you.  Bring the kids too.  They can get a free cookie at the carryout counter.  Feel free to use this as bribery to get them to eat a good meal first!



       

HAPPY ST. PATRICK'S DAY

Wednesday, March 17, 2010 by Tracy Fiddler
Today's the Day!  Shapiro's Deli has green bagels, Shamrock Shortbread cookies, Cupcakes and Cakes flavored with Bailey Irish Cream and Irish Whiskey, and of course - Corned Beef and Cabbage Dinners! If you are dining in downtown Indianapolis or looking for a Carmel lunch spot, try Shapiro's Deli.  It's a beautiful day to enjoy the St. Patrick's Day parade in downtown Indianapolis too.  We look forward to seeing you in your green attire!   

WHO'S HAVING LUNCH IN DOWNTOWN INDIANAPOLIS?

Sunday, March 14, 2010 by Tracy Fiddler
No doubt about it, working in a restaurant is hard work.  The hours are long, your body aches, and sometimes no matter how hard you try you just can't seem to make people happy.  And then there are days like today when you have the honor of meeting a person of distinction who treats you like gold and makes it all worthwhile.   Today the honor was ours as Mr. Gene Keady was in the Indianapolis deli for lunch.  Currently an analyst for the Big Ten Network, he is most notable for being the head basketball coach at Purdue University for 25 years, from 1980 to 2005.  He was most obliging when we asked for a photo.  That is me on the left and our manager, Cecilia, on the right.  I just happen to have a child who graduated from Purdue, so this is a big deal at my house.  You just never know who you may run into while having lunch at Shapiro's Deli!  

WE ARE FULL OF BOLOGNA!...and SALAMI

Saturday, March 13, 2010 by Tracy Fiddler
Beginning today Shapiro's Deli will be offering Bologna and Salami Sandwiches at $4.95!!  This is a huge price break and it's not just a special....the boss changed the price! These are kosher-style meats that we offer every day along with our very popular pastrami, corned beef, and roast beef brisket.  Yes, there is also peppered beef, roasted and smoked turkey, rare roast beef, and some awesome beef franks.

We are looking forward to a very busy week here at Shapiro's Deli.  Along with our catering services, we are a very popular spot for St. Patrick's Day.  Even in the midst of Big Ten Basketball we are busy prepping for St. Patty's.  It's just a heartbeat away and then here comes more basketball with the NCAA Final Four Championship at Lucas Oil Stadium the first weekend in April. 

If you are going to be in Carmel or Indianapolis and are looking for a kosher style restaurant, you MUST stop at Shapiro's Deli.  I spoke to a gentleman this morning who has been coming here for 63 years.  He still brings business associates here and I can't tell you how proud that makes us feel!  Thank you for your loyalty. 

CARMEL LUNCH SPOT

Sunday, February 28, 2010 by Tracy Fiddler

If you are looking for a lunch spot in Carmel, look no further.  Shapiro's Deli is the place and in the month of March we will be offering our ROASTED OR SMOKED TURKEY SANDWICH FOR ONLY $5.  This offer is good Monday through Friday, dine-in only, not valid with any other offers or on holidays.

March is one of our busy months at Shapiro's.  Don't forget us on St. Patrick's Day.  You know we will have the best corned beef and cabbage in town.  But, more on that later. 

See you at the Carmel deli for a great turkey sandwich!
 

LOOKING FOR JEWISH FOOD IN INDIANAPOLIS?

Saturday, February 27, 2010 by Tracy Fiddler
We currently have Mandel Brot, which means "almond bread" and is actually a twice-baked cookie loved by Askenazi (Eastern European) Jews.  Similar to Italian biscotti, this is a delicious treat, but it is made with flour so it is not suitable during Passover. 

We are also offering Hamentashen, which is traditionally eaten during the Jewish holiday of Purim.  Hamentashen is a three sided pastry, which we have filled with either apricot filling or poppyseed filling.  These are absolutely delicious. 

Passover items have arrived!  The shelves are stocked with your Passover needs, both at the Indianapolis deli and the Carmel, Indiana deli.  Stop by and shop in our carryout department while we have everything you need.  Everything is on the shelves, so when it's gone, it's gone! 

Stop by and see us downtown from 6:30 a.m. to 8:00 p.m. daily, or in Carmel until 9:00 p.m. Monday through Saturday, 8:00 p.m. on Sunday. 

www.savethedeli.com

Friday, February 26, 2010 by Tracy Fiddler
Shapiro's Deli was fondly mentioned on the Dennis Miller radio show yesterday as David Sax, author of Save the Deli, was interviewed.  Dennis Miller said he would be in Indianapolis for the Final Four and wondered if there was a good deli.  David Sax told him about Shapiro's.  Copy and paste this link  into your web browser and listen to the short interview.  Hey Dennis, we'll be waiting to serve you here in Indy! 

http://www.savethedeli.com/2010/02/25/dennis-miller-and-i-chat-deli/

CALL US FOR YOUR CATERING

Sunday, February 21, 2010 by Tracy Fiddler
Looking for catering services in Indianapolis, Carmel, or the surrounding areas?  This is a boxed lunch that includes one of our famous deli sandwiches, a bag of chips, apple, gourmet cookie, pickle spear and a drink.  They can be ordered by calling the Carmel, Indiana deli or the Indianapolis deli.  We can make them for your lunch or dinner.  The price is $12.95 for a full-sandwich lunch and $9.95 for a half-sandwich lunch.  This has become one of our most popular items!

Keep us in mind for your office meetings, client meetings, or when you have to feed a group of kids competing in downtown Indianapolis for their state championships, cheerleading competitions, swimming trophies, or band competitions. There is a lot going on in Indianapolis and we would love to be a part of your group activities.  Just give us a call!   

WEEKEND BREAKFAST SPECIALS CONTINUE

Tuesday, February 16, 2010 by Tracy Fiddler
Back by popular demand, we will continue our breakfast specials through the end of March 2010.  This offer is 1/2 price on CORNED BEEF & EGG OMELET, SALAMI & EGGS, AND LOX & EGGS.  ALL OF THESE COME WITH ONE OF OUR REAL SHAPIRO BAGELS!  This is for dine in customers only on Saturdays and Sundays at our downtown Indianapolis deli and our Carmel, Indiana deli.  Not valid with any other offers. 

Both locations open at 6:30 a.m. on Saturday and Sunday for breakfast.  Get a head start on your weekends with this breakfast special!  Breakfast is served until 11:00 a.m. 

After you finish breakfast, stop by the carryout counter to pick up some deli meat, bread, or bakery goods to enjoy at home. 

SERVING PERCH THROUGH LENT

Tuesday, February 16, 2010 by Tracy Fiddler

Today is Fat Tuesday and time to celebrate and indulge before the season of Lent begins on Ash Wednesday, which is tomorrow February 17th.  Celebrate Fat Tuesday with a Reuben, potato pancake, and slice of fantastic cheesecake from Shapiro's Deli! 

We will be serving perch every day for lunch during the season of Lent, from February 17th through April 3rd.  Don't worry, we will still have our corned beef, pastrami and other deli favorites for those who are so inclined.  A perch sandwich is $6.15 and our perch dinner is $8.85.  The dinner comes with your choice of bread and 2 hot vegetables.  This is a great meal! 


 

JEWS BUILD LIVES, TRADITIONS HERE

Saturday, February 13, 2010 by Tracy Fiddler
This is a very nice article from the Indianapolis Star today.  Shapiro's Deli is a proud part of this community and we appreciate your continuing support.  Copy and paste this link into your web browser to read about some of the history of Jews in Indiana.

 

http://www.indystar.com/apps/pbcs.dll/articleAID=/201002130305/OPINION12/2130327

SUPER BOWL WEEKEND BREAKFAST SPECIAL

Thursday, February 4, 2010 by Tracy Fiddler
Shapiro's Deli is closing at 5:00 p.m. on Sunday, February 7th so we can all enjoy the Super Bowl, but we will definitely be open the rest of the weekend!  We are offering a 1/2 price special on CORNED BEEF & EGG OMELET, SALAMI & EGGS, AND LOX & EGGS.  ALL OF THESE COME WITH ONE OF OUR REAL SHAPIRO BAGELS!  This is for dine in customers this weekend only! 

Both Shapiro's locations, in downtown Indianapolis and Carmel, Indiana, will open at 6:30 a.m. on Saturday and Sunday for breakfast.  Get a head start on your weekend with this breakfast special!  Breakfast is served until 11:00 a.m. 

After you finish breakfast, stop by the carryout counter to pick up some deli meat, bread, or bakery goods to enjoy during the game. 

GO COLTS!  GO COLTS!  GO COLTS! 

KOSHER STYLE FOOD OFFERED FROM INDIANAPOLIS

Thursday, January 28, 2010 by Tracy Fiddler

We found out today that Indiana Congressman Andre Carson has a friendly arrangement made with Congressman Steve Scalise from New Orleans for the upcoming game between the Indianapolis Colts and the New Orleans Saints.  Seems if the Saints lose the game, Congressman Carson's Washington D.C. staff will be receiving some alligator sausage and blackened redfish from the Louisiana region.  If the Colts lose (I can barely type those words) Congressman Scalise and his D.C. staff will be receiving some famous Reuben sandwiches from Shapiro's Deli and some sweets from Long's Bakery.  We are proud that the best kosher style food served in Indianapolis will be enjoyed by folks from New Orleans - if, and that is a HUGE "IF" - the Saints are victorious.  I say fat chance.  Enjoy your alligator sausage Congressman Carson.  When you come home to Indy please stop by Shapiro's for your Reuben! GO COLTS! 

NEW YORK IN INDY

Saturday, January 23, 2010 by Tracy Fiddler

Shapiro's has gotten a lot of attention this week from New York.  Check out some of these news stories.  Copy and paste the link into your browser and see how a few New Yorker's are enjoying Indianapolis.  Thanks to Matthew Lysiak of the N.Y. Daily News and Jamie Roth of ABC in New York.  Hope to see you all again before the weekend is over.  Maybe you could even pick up a Colts jersey at Lucas Oil Stadium to take home with you.  It is sure to be a popular item as we gear up for our Super Bowl win!  
 

http://content.usatoday.com/topics/article/Organizations/Sports+Leagues/NFL/0gS56AseSZgY5/1

http://www.nydailynews.com/lifestyle/food/2010/01/20/2010-01-20_big_apple_eats_up_indy_in_a_food_fight.html


http://abclocal.go.com/wabc/video?id=7234067



SHAPIRO'S DELI RECOGNIZED

Saturday, January 16, 2010 by Tracy Fiddler

There is an award winning article about Shapiro's Delicatessen in the Fall 2009 issue of Traces of indiana and Midwestern History.  Written by Douglas Wissing and published by the Indiana Historial Society, this article is entitled "The Shapiro's Story".  An excerpt:  "Run by Russian immigrantss from Odessa, Louis and Rebecca Shapiro, the store also included some of the couple's eight children, who helped out with customers as the youngest ones were safely ensconced in the apartment above."  "Each morning for their customers' sensory delight, the Shapiros scattered aromatic spices on the grocery's wooden floors.  'It smelled so good', ninety eight year old Shapiro daughter Sylvia Gorfain remembered about her childhood in the store.  'People stood in line.'"  The entire story is told in a dozen pages with so much detail and depth with insight into the personal stories of the Shapiro family through the generations. 

Another fantastic mention was received in the National Geographic Food Journeys of a Lifetime, 500 Extraordinary Places to Eat Around the Globe.  This is a beautiful book, as you would expect from National Geographic.  In the section titled Top Ten Travelers' Restaurants, Shapiro's Deli is given a nod as one of the places to visit in the Indianapolis International Airport.  

Several years ago, USA TODAY named Shapiro's Deli as one of the TOP 10 DELIS IN AMERICA.  

If you happen to be in Indianapolis you should stop by and see us!  Our deli in downtown Indianapolis or Carmel, Indiana are both easy to find.  Our kosher style food is nationally recognized!   

PLAYOFF PARTY!!

Friday, January 15, 2010 by Tracy Fiddler

We are HUGE Colts fans here at Shapiro's Deli!  Our Dowtown Indianapolis Deli offers game day parking for $20 - and you get a coupon for $10 off your meal.   This is a great deal!  Parking is first come first serve, so get downtown early.  Have a fantastic meal at Shapiro's and then head to the stadium for some pre-game fun! 

For those of you (like me, boo hoo) who do not have tickets to the game, call us right now to order a party tray.  At least you can enjoy the game at home and enjoy one of our great big corned beef sandwiches with a side of potato salad.  Call downtown or the Carmel Indiana deli for your party tray orders.  But do it now!  Game day is Saturday. 

GO COLTS!  GO COLTS!  GO COLTS!  GO COLTS!  GO COLTS!

Plan ahead for 2010!

Sunday, December 20, 2009 by Tracy Fiddler
Just a short time until we get ready to celebrate the end of 2009 and the beginning of 2010.  Keep Shapiro's in mind for your party needs.  Let us do the work and you can enjoy the celebration!  Thanks to everyone who remained loyal to Shapiro's Deli through this difficult economic year.  We appreciate the opportunity to serve you.

Just give us a call to place your order for the new year.  We will be open on New Years Day from 8 a.m. to 7 p.m. at the downtown Indianapolis deli and the Carmel, Indiana deli.  Corned beef & cabbage anyone? 

We wish everyone a prosperous and joyous New Year!